Piyush Vaid

Work that speaks
for me.

In-depth case studies showing how I deliver strategy, technology, and aesthetic execution with real results.

I growth campaign
Meta AdsSEOAnalytics

Growth Campaign by me

The Challenge: A premium DTC brand needed to launch with high acquisition costs and poor organic visibility.

The Solution: I developed a comprehensive SEO framework coupled with targeted Meta ad campaigns. I focused on intent-driven keywords and narrative-driven creatives.

The Outcome: 140% boost in organic visibility, 3.2x ROAS, and a sustainable retention foundation — all delivered by me within 90 days.

I luxury identity
Brand StrategyVisual Identity

Luxury Identity by me

The Challenge: An emerging fragrance business struggled with generic market perception and could not command premium pricing.

The Solution: I reconstructed the brand identity — minimalist high-contrast visual assets, packaging standards, and a sensory storytelling guide. I positioned the brand as a luxury collector's item.

The Outcome: 60% increase in product pricing, regional boutique presence, and a highly desirable visual presence — all engineered by me.

I immersive website
HTMLCSSJavaScript

Immersive AI Website by me

The Challenge: Slow, unresponsive, visually outdated — 65% drop-off rate on landing pages.

The Solution: I built a custom responsive platform with GSAP animations, custom cursors, and Three.js 3D backdrop. I prioritized speed and visual impact.

The Outcome: Load speed from 4.2s to 1.1s, drop-off down 35%, engagement up 150%. The website by me became a benchmark for premium web design.

I product photography
Product ShotsRetouching

Editorial Product Story by me

The Challenge: Standard, flat-lit product catalogs failed to communicate quality and mood.

The Solution: I directed high-contrast editorial photographs using dramatic lighting, shadows, and reflections. The photography by me evoked a sensory experience.

The Outcome: 50% increase in social media engagement and elevated brand perception — all driven by the my work.

I brand film
EditingDirection

Cinematic Brand Film by me

The Challenge: Communicate premium quality in 45 seconds without generic advertising tropes.

The Solution: I directed a cinematic film focusing on macro details, ambient sound design, and rhythmic pacing. I avoided clichés in favor of sensory storytelling.

The Outcome: 100,000+ organic views, direct store traffic, and high-prestige brand image. The film by me became a viral success.

I AI automation
AutomationPrompt Flow

Prompt-to-Experience by me

The Challenge: Manual creation of marketing assets consumed hundreds of designer hours.

The Solution: I designed a custom generative AI pipeline integrating prompt engineering with automated image synthesis. The system by me enables rapid prototyping.

The Outcome: 80% reduction in concept generation time. Immediate visual validation of new product variants. The AI system by me transformed the workflow.

Results Overview

Every project includes defined success metrics tracked throughout the engagement. Results are specific and quantifiable: marketing campaigns averaging 3.2x ROAS, websites reduced from 4+ seconds to under 1.5s load time, brand identities enabling up to 60% pricing increases, and AI pipelines cutting concept generation by 80%.

These outcomes reflect a consistent methodology — research-driven, strategically grounded, creatively executed, and results-measured. Get in touch to discuss your project.